Advantage of Online Business Compared to Conversational Brick and Mortar Business | Online Business

For many centuries, people have been building family businesses such as financial institutions, manufacturing, constructions and etc. These businesses are brick and mortar model where one needs to physically build a business which you could feel and touch physically. But in the past one and half decade, people has been using virtual world via internet to build their business empire. Some examples are Google, Yahoo, Amazon and eBay which have become multi billions dollar companies. Online businesses have its own advantage which one should understand and consider. Advantage of online business could be a big factor which could contribute to the success of your business idea.Lower Cost To Start Up
One of the biggest issue in starting a traditional business even if it is a small company is the start up capital where you need to employ people, find a office space, fill it up with office furniture and many more expenses. However, in online business you could start an online business with almost no cost. All you need to start a simple online business such as affiliate marketing is knowledge about online business, a laptop and access to internet. As you grow, you could expand your set up, but relatively will be a much simpler process compared to setting up an office.Take Less Time To Start
Online business could be started within hours if you know what you going to do properly. It takes few hours to the website setting, and you could be doing you business. However, in traditional business, you could not start it in few hours as many other aspects need to be solved first such as office location, the office setting, utilities and etc. which could not be solved in few hours.Work At Your Own Time
An individual online business allows you to work at your own time and may be from your bedroom. This will give you the ability to work at the most productive individual person’s hours such as at night or evening. It does not require you to work from nine to five.Business Runs 24 Hours And Worldwide
Online business could run 24 hours a day and depending on you business model, it could harvest the entire world for sale. It does not require constant human intervention and could be 100% autopilot. If the setting is done properly, an owner of online business could just sit around waiting for the money to be transferred into his or her bank account.Higher Profit Margin
Since online business could eliminate many other costs, the business could give higher profit margin. And since it runs 24 hours and worldwide, it has a better potential to make more sales.The above are just few of the advantages of online business compared to regular business. This is a time for the twenty first century people to work and live on virtual world.

3 Reasons Why Design In Healthcare Advertising Is So Challenging

A so-called full-service ad agency offers all core capabilities needed to serve clients in virtually any industry. These capabilities include strategic and tactical planning, design, copywriting, media planning, web programming, and print production. Of these, copywriting and design, in particular, take on added importance and value in healthcare advertising, more so than in any other type of advertising. There are three reasons why design in this specialized field is so challenging.Number one: Healthcare advertising designers create communications targeting very diverse audiences.Designing communications targeting sick children is potentially much different from designing communications targeting the doctors who treat them. Different demographics. Different psychographics. Different agendas. And potentially vastly different aesthetics.Number two: Healthcare advertising designers must be adept in diverse media.You name it–healthcare ad agency designers create it. From business cards to billboards…pamphlets to websites…white papers to TV spots…whatever the client needs, the designer ensures that its look is both appealing and consistent with the brand image and identity. In all media: online, outdoor, print, and broadcast.Number three: Healthcare advertising designers must have diverse skills.How many people do you now who are really good at both art and science? Not many, right? But you’ll find them in the art department at healthcare ad agencies: true left-brain/right-brain individuals who are creative and knowledgeable about clinical matters…who can create effective, visually appealing communications for pharmaceutical and biotechnology products, diagnostics and medical devices, hospitals and advocacy groups. Additionally, these designers must be knowledgeable about FDA guidelines and other regulatory criteria…but also knowledgeable about how people respond to pictographic information…and knowledgeable about how to create the solutions that will compel professionals and consumers to take action.The diversity that challenges healthcare ad designers is unique: diverse audiences, diverse media, diverse skills. Designers in healthcare advertising face these intense demands more so than designers in any other form of advertising. For these reasons, truly gifted and exemplary healthcare designers are hard to find. In your search for an advertising agency partner, look very closely at each candidate’s design capabilities. You need more than strong advertising design; you need strong healthcare advertising design. Without it, your healthcare brand can never achieve its full potential. So choose wisely. Select a healthcare advertising agency with superb design services. A full-service agency with award-winning design capabilities is bryantBROWN Healthcare. Visit BryantBrown.com. Or call 1-310-406-2460, x101.

What Is Pediatric Dentistry? Also Known As Pedodontics

Also known as pedodontics, pediatric dentistry is the subsection of dentistry involved in treating children from birth through adolescence. Pediatric dentistry differs from adult dentistry because children and adolescents are growing, and as a result their mouths are changing. Yet, this branch of dentistry similarly focuses on understanding the cause and prevention of disease, while balancing the need to form trustful, confident relationships with young patients. Moreover, this form of dentistry is also more focused on teaching healthy habits, adapting procedures for the needs of children, and supervising oral health as children develop.As a dental specialty, pediatric dentists are usually required to complete two years of post-doctoral training that focuses on the special needs and concerns of child patients. Most developed countries today provide board certification for these practitioners, as well as a specialty permit in order for a dentist to represent her/himself specifically as a pediatric dentist.One of the most important aspects of this field of dentistry is to teach children the importance of healthy teeth. Subsequently, much effort is put into preventing tooth decay and teaching habits and behaviours that prevent decay and gum disease. Indeed, many scientific studies indicate that poor oral hygiene can be related to poor social relationships, poor school performance, and issues with self esteem and confidence. Not surprisingly then, pediatric dentists are experts in communicating with children regarding eating habits and how they affect your teeth, brushing and flossing, and general oral care.Pedodontics relies on a wide range of disciplines, techniques, procedures, and skills. While many of the attributes of child dentistry are shared with other branches, pediatric dentistry is modified and adapted to meet the needs of children and sometimes individuals with special health care needs. Behaviour guidance, care for medically and developmentally compromised patients, and supervision of oral growth are all much more important to dentists of children and adolescents. Furthermore, even the procedures for children tend to differ from adults; pharmacology is just one example of the many practices that are significantly different for adults and children.So while pediatric dentistry shares many of the fundamentals of good dental practice, there are some important distinctions as well. Children are constantly learning and adapting and caring for their oral health requires a more flexible and specialized approach. Some stark facts about children and their dental health only highlight the need for qualified pediatric dentists. Almost 50% of children will have suffered tooth decay before the age of 5, and more than half will have cavities by second grade. Pedodontists can help to promote oral hygiene so that children grow up with brighter, healthier smiles. Remember, proper dental health has significant implications for overall emotional and physical health and children are prime for learning about how to care for their teeth.

Web Site Development – The Roles of Web Designers and Web Programmers

A web site is a software package. By definition, a package is a ready-made program that is available to users for use to perform some tasks. These users include non-IT professionals. Thus, a web site qualifies to be a package like Microsoft Office, Peachtree Accounting packages.Before the revolution of The Web (WWW), development of software package was the exclusive preserve of skillful programmers. Programmers or software developers develop the logic of programs which a package will eventually use to function. This logic building aspect of software development requires high level of intellect. This together with the intricacies of mastering programming languages made the development of packages uninteresting and unattractive to a large spectrum of people.Following the revolution of The Web, it became possible for non-programmers to develop packages right from the inception. These are web-based packages and of course, web sites, requiring no programming skills. The result was the creation of a new type of profession called Web Design. A web designer is someone who organizes a web page by arranging texts, pictures, animations, forms etc on a page and formats them to produce good presentation. All he needs do is to make use of any of the appropriate web development tools like Macromedia Visual Studio and Microsoft FrontPage. Through the Design section of Macromedia Dreamweaver, for example, you can design a whole web page without using HTML codes. What you have is a web site. A web site is one or more web pages. These web development tools are the equivalent of what the popular package Adobe PageMaker does which is to organize and format pages of books, magazines, newspapers etc. No programming is required.The limitation of web designing is the creation of static web sites which may be suitable for some applications but not all. They produce non-interactive and non-dynamic web sites that are unsuitable for certain applications and needs. For example, online registration. The role of a web designer stops at this point and that of a web programmer begins. As a result of the limitation of static web sites, the need to move further arose. People wanted sites where they could post forms for tasks like creating accounts online and authentication of passwords. This led to the development of web programming languages otherwise known as scripts. Examples are JavaScript, ASP, ASP.NET, JSP, PHP, ColdFusion etc. The result was the creation of the profession of web programming. A web programmer is someone who develops programs for the purpose of performing automated tasks on a web site. Some prefer to call them software developers. Example of such tasks are:
Data validation.
Form submission.
Sign Up.
Database search.
Thus, it became possible to develop dynamic and interactive web sites capable of doing what conventional software could do on stand-alone computer and network using non-internet technologies. Online banking, stock broking are examples. These functions can now be carried out entirely on internet. To develop functional scripts for such automated tasks, logic building and mastery of the programming language to use in terms of syntax are required. Most of the programs are written from scratch.Can you be a web designer and a web programmer? Yes, you can. There are people who double as web designer and web programmer but specialists are noted for doing better in their respective fields of specialization than non-specialists. Some sites do not require more than web designing but many sites nowadays require both web designing and web programming like the multi-tier applications that have presentation layer, the logic layer that interfaces the presentation layer with the database, and the data layer that contains the database. There are even database specialists who design database and write what is called stored procedures and triggers right inside the database. The use of stored procedures increases the overall efficiency of site execution as it minimizes the number of times SQL statements are parsed, compiled, and optimized during execution. You can see that site development is quite deep.The roles of web designers and web programmers are complementary in the development of web site. You need to identify where your ability lies and allow that to inform your choice of area of specialization. If you know you have the ability to write programs, you can go beyond web designing and become a web programmer but if it is otherwise, stick to web designing and continue to grow and sharpen your skills. The truth of the matter is that programming is not for everybody.If you are a conventional graphic artist, you will find it easy to crossover to web designing and if you are a conventional programmer, you can readily crossover to web programming. What I mean by conventional graphic artists are those who have the expertise in the use of tools like CorelDraw, Photoshop, and PageMaker to perform Desktop Publishing tasks. By conventional programmers, I mean the experts in programming languages like C++, FoxPro, COBOL, and Dbase.As long as you can determine where your ability lies, you will surely overcome frustrations in your tasks of developing web sites and you will continue to enjoy what you are doing. If you are a web designer and you have a job that involves programming which you cannot handle, look for assistance from a web programmer. If you are a web programmer and you are having issues with web designing in your task, seek the assistance of a web designer. If you can handle both areas to a very large extent, well and good.