Advantage of Online Business Compared to Conversational Brick and Mortar Business | Online Business

For many centuries, people have been building family businesses such as financial institutions, manufacturing, constructions and etc. These businesses are brick and mortar model where one needs to physically build a business which you could feel and touch physically. But in the past one and half decade, people has been using virtual world via internet to build their business empire. Some examples are Google, Yahoo, Amazon and eBay which have become multi billions dollar companies. Online businesses have its own advantage which one should understand and consider. Advantage of online business could be a big factor which could contribute to the success of your business idea.Lower Cost To Start Up
One of the biggest issue in starting a traditional business even if it is a small company is the start up capital where you need to employ people, find a office space, fill it up with office furniture and many more expenses. However, in online business you could start an online business with almost no cost. All you need to start a simple online business such as affiliate marketing is knowledge about online business, a laptop and access to internet. As you grow, you could expand your set up, but relatively will be a much simpler process compared to setting up an office.Take Less Time To Start
Online business could be started within hours if you know what you going to do properly. It takes few hours to the website setting, and you could be doing you business. However, in traditional business, you could not start it in few hours as many other aspects need to be solved first such as office location, the office setting, utilities and etc. which could not be solved in few hours.Work At Your Own Time
An individual online business allows you to work at your own time and may be from your bedroom. This will give you the ability to work at the most productive individual person’s hours such as at night or evening. It does not require you to work from nine to five.Business Runs 24 Hours And Worldwide
Online business could run 24 hours a day and depending on you business model, it could harvest the entire world for sale. It does not require constant human intervention and could be 100% autopilot. If the setting is done properly, an owner of online business could just sit around waiting for the money to be transferred into his or her bank account.Higher Profit Margin
Since online business could eliminate many other costs, the business could give higher profit margin. And since it runs 24 hours and worldwide, it has a better potential to make more sales.The above are just few of the advantages of online business compared to regular business. This is a time for the twenty first century people to work and live on virtual world.

A Quick Definition About SEO

I always find the different terms about SEO and SEM. Some people says two term have not a big difference to each other, but i think both the terms have a big difference to each other.Search Engine Optimization:It is the process of improving the volume and quality of traffic to a website from search engines via natural search results. The purpose of SEO is to make the site better for both search industry and its users.Search Engine Marketing:
It is about making your brand visible within the Google and others like that to attract new visitors to your site. Its everything that can be done to utilize the technology of search engine to promote a website and increase its traffic, its stickiness. That’s why SEO is a subset of SEM.There are three main steps of SEM in search industry:Natural or Organic Listing:
The pages listing results from a search query which are displayed in a sequence according to relevance of match between the keyword phrase and a web page according to a ranking algorithm.- Paid or Sponsored Listing
- Content Network Listing
- Benefits of SEOTargeted traffic
Increase brand visibility
High ROI
Higher sales
Long term positioning
Cost effective
Accessibility
Usability
Cross Browser CompatibilitySearch Engine Marketing Professional Organization-
A non-profit professional association, SEMPO was formed in 2003, to promote internet marketing and provide educational resources to members and consumers. Its sponsors include Google, Yahoo, Microsoft, SuperPages. SEMPO’s membership includes internet marketing firms and consultants, Web developers, in-house marketing professionals, and advertising agencies.